The Patient Experience Starts at the Front Door – The Role of Generative AI

It’s widely agreed that generative artificial intelligence (AI) has the power to transform many industries, including healthcare. But how exactly this transformation will unfold remains unclear. As health systems look to capitalize on this new technology, leaders must evaluate what pressing business challenges they need to address and whether the technology can truly help solve those challenges.

In its current iteration, there are three components of healthcare that can immediately be improved by the integration of generative AI. These are:

• Patient Experience: Generative AI can be used to create personalized and conversational experiences for patients. This includes answering questions, booking appointments, and providing care guidance.
• Care Team Efficiency: With generative AI at their side, health providers can automate tasks such as note-taking and patient outreach, freeing up care teams to focus on more important tasks.
• Care Guidance: Generative AI can be used to provide patients with personalized care guidance, such as medication reminders and disease management tips

This report examines how to overcome barriers to technology integration and realize the promise of generative AI sooner rather than later.